Pricing
Try one product. Then pick the plan that fits your catalog.
Every plan is yearly, with a set number of products each quarter and 3 strategy versions per product. Single Story is one product, once, to try the whole engine before you commit.
Single Story
$300 once
Try the full StorySell engine on one product before you commit.
One product, 30 days to work on it
- 1 product
- 3 strategy generations per product (initial + 2 iterations)
- 30-day workspace access
- Full Strategy Brief + slot-by-slot designer handoff
- Clarity guarantee
- $300 credited to any plan if you subscribe within 30 days
Hero
$1,500 a year
For the solo founder who's the hero of their own brand story.
About $94 a product over the year
- 4 products per quarter (16/year)
- 3 strategy generations per product (initial + 2 iterations)
- Full Strategy Brief + designer handoff on every product
- Workspace access throughout
- New features included
- Designer-Ready Guarantee
Storyteller
$3,000 a year
For the growing brand or in-house team telling more stories across a wider catalog.
About $75 a product over the year
- 10 products per quarter (40/year)
- 3 strategy generations per product (initial + 2 iterations)
- Everything in Hero
- Lower cost per strategy as you scale
Guide
$5,400 a year
For the agency guiding many hero-brands at once.
About $68 a product over the year
- 20 products per quarter (80/year)
- 3 strategy generations per product (initial + 2 iterations)
- Everything in Storyteller
- Multi-seat access and separate client workspaces
- Best per-strategy rate
- Designer-Ready Guarantee
Not ready to choose?
Sign up free and give Munch your first product. He reads what you have and tells you how ready it is for a strategy. You pick a plan when you want it written.
Prices in US dollars. Payments are handled by Stripe.
What every product gets
Munch reads what you have
Brand decks, spec sheets, your Amazon listing or shop page. Nothing to type: he sorts the brand from the product and tells you how ready it is.
A strategy built on why shoppers buy
The promise, two angles, the doubts a shopper brings and the line of copy that answers each one, for every image, A+ module and the listing copy.
A brief your designer can build from
Slot by slot, with the copy ready to paste. 2 more versions after you add material or change a fact.
Questions
What counts as a product?
One item you sell: the thing a listing is about. Everything Munch reads for it and every strategy version written for it belong to that product.
What is a strategy version?
One full run of the engine on a product: the analyses, the copy for every slot, and the checks on that copy. Each product gets 3: the first, and 2 more after you add material or change facts.
What happens to products I don't use in a quarter?
They carry over. Each quarter adds its products, and any you haven't used stay available until your plan renews. At renewal the count starts again.
Can I start with a Single Story and move to a plan?
Yes. Subscribe within 30 days and the $300 comes off your first year at checkout, without a code. Your Single Story product moves into the plan without using one of its products.
Is there monthly billing?
No. Every plan is billed once a year, up front.
What happens if my plan ends?
Your account becomes read-only. Every strategy stays there to open, read, copy and share. Adding products and writing new versions need a plan again.
Do you work with agencies?
Guide is for agencies with several client brands: 20 products a quarter, more than one seat, and a separate workspace per client. Choose Guide here, and we'll set up the extra seats with you.